// Glossary
PPV (pay-per-view)
PPV, or pay-per-view, is content a fan unlocks with a one-off payment, usually a message with a locked photo or video. On OnlyFans and Fansly, PPV and tips often earn more than subscriptions, so promo that grows your subscriber base also grows PPV revenue.
PPV is sent through direct messages and priced per unlock. A larger, well-targeted subscriber base means more PPV buyers.
Promotion and PPV compound: the same fans you attract through discovery channels become your PPV audience.
Related terms
Let the AI handle your promo
FanPull's AI plans and posts your promo across every platform, writes the titles and captions, generates variants, and tracks which feed earns each paid subscriber. You just approve.
Claim your seat → $99/mo early access